{"id":10936,"date":"2021-06-12T11:55:01","date_gmt":"2021-06-12T11:55:01","guid":{"rendered":"https:\/\/andrenovaisdepaula.com\/site\/?post_type=product&#038;p=10936"},"modified":"2021-06-17T02:56:55","modified_gmt":"2021-06-17T02:56:55","slug":"livro-marketing-digital-para-empresas","status":"publish","type":"product","link":"https:\/\/andrenovaisdepaula.com\/site\/Livro\/livro-marketing-digital-para-empresas\/","title":{"rendered":"Livro Marketing Digital para Empresas"},"content":{"rendered":"<section id=\"product_about\" class=\"col-xs-12\">\n<div id=\"productPageSectionAboutBook\" class=\"col-xs-12 section\">\n<div id=\"productPageSectionAboutBook-collapseSobreLivro\" class=\"col-xs-12 col-lg-8 right-side collapse\">\n<div class=\"wells\">\n<div id=\"productPageSectionAboutBook-sinopseTitle\" class=\"right-title\">\n<p><span class=\"elementor-drop-cap\"><span class=\"elementor-drop-cap-letter\">O <\/span><\/span>livro <strong>\u201cMarketing Digital para Empresas \u2013 Guia pr\u00e1tico para aumento das vendas na Internet\u201d<\/strong> \u00e9 um livro t\u00e9cnico de <span class='tooltipsall tooltipsincontent classtoolTips73'>Marketing Digital<\/span> destinado a Pequenas e M\u00e9dias Empresas (PMEs) e Profissionais de <span class='tooltipsall tooltipsincontent classtoolTips136'>Marketing<\/span>.<\/p>\n<p>Este Livro j\u00e1 vai na 2\u00aa Edi\u00e7\u00e3o e conta com praticamente de 5.000 unidades vendidas.<\/p>\n<p>O livro nasce do objectivo de ajudar as PMEs, Empres\u00e1rios Individuais e Profissionais de Marketing a aprenderem a tirar o m\u00e1ximo partido das ferramentas digitais. O \u201cMarketing Digital para Empresas\u201d foi assim pensado especificamente para os pequenos empres\u00e1rios, que poder\u00e3o ter poucos conhecimentos de marketing ou de digital.<\/p>\n<p>Este livro soma <b>mais de 400 p\u00e1ginas<\/b>, cheias de imagens a cores, com ensinamentos pr\u00e1ticos, muitos conselhos, dicas e ferramentas \u00fanicas para todas as <strong>Empresas<\/strong> e <b>Profissionais que queiram aprender a utilizar estrat\u00e9gias de Marketing Digital para impulsionar os seus neg\u00f3cios<\/b>\u00a0e, com isso,\u00a0<b>aumentar as suas vendas a partir da Internet<\/b>.<\/p>\n<p>O\u00a0<b>pref\u00e1cio \u00e9 da autoria do Bernardo Correia, Country Manager da Google Portugal<\/b>, ao qual se seguem <strong>6 cap\u00edtulos<\/strong> dedicados a temas-chave do Marketing Digital. Cada autor assina um cap\u00edtulo do livro, que corresponde \u00e0 sua \u00e1rea de especialidade:<\/p>\n<ul>\n<li><strong>Sites e <span class='tooltipsall tooltipsincontent classtoolTips102'>Landing Pages<\/span><\/strong> &#8211; Frederico Carvalho<\/li>\n<li><strong><span class='tooltipsall tooltipsincontent classtoolTips7'>Search Engine Optimization (SEO)<\/span><\/strong> &#8211; Paulo Faustino<\/li>\n<li><strong>Google Ads<\/strong> &#8211; Marco Gouveia<\/li>\n<li><strong>Redes Sociais<\/strong> &#8211; Virg\u00ednia Coutinho<\/li>\n<li><strong><span class='tooltipsall tooltipsincontent classtoolTips92'>Email Marketing<\/span><\/strong> &#8211; Andr\u00e9 Novais de Paula<\/li>\n<li><strong>Medic\u0327a\u0303o e Performance<\/strong> &#8211; Andr\u00e9 Zeferino<\/li>\n<\/ul>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><strong>\u3164<\/strong><strong>\u3164<\/strong><strong>\u3164<\/strong><\/p>\n<div>\n<hr \/>\n<\/div>\n<\/section>\n<p>\u00ad\u00ad<strong>\u3164<\/strong><\/p>\n<section id=\"product_about\" class=\"col-xs-12\">\n<div><img loading=\"lazy\" class=\"size-medium wp-image-10944 alignright\" style=\"color: #262626;\" src=\"https:\/\/andrenovaisdepaula.com\/site\/wp-content\/uploads\/2021\/06\/Livro-Marketing-Digital-Empresas-Capa-Segunda-Edicao5-244x300.png\" alt=\"\" width=\"244\" height=\"300\" srcset=\"https:\/\/andrenovaisdepaula.com\/site\/wp-content\/uploads\/2021\/06\/Livro-Marketing-Digital-Empresas-Capa-Segunda-Edicao5-244x300.png 244w, https:\/\/andrenovaisdepaula.com\/site\/wp-content\/uploads\/2021\/06\/Livro-Marketing-Digital-Empresas-Capa-Segunda-Edicao5-300x368.png 300w, https:\/\/andrenovaisdepaula.com\/site\/wp-content\/uploads\/2021\/06\/Livro-Marketing-Digital-Empresas-Capa-Segunda-Edicao5.png 440w\" sizes=\"(max-width: 244px) 100vw, 244px\" \/><\/div>\n<div id=\"productPageSectionDetails-collapseDetalhes-content-title\" class=\"right-title-details\" style=\"color: #262626;\"><strong>Marketing Digital para Empresas<\/strong><\/div>\n<div id=\"productPageSectionDetails-collapseDetalhes-content-author\" class=\"right-author\" style=\"color: #262626;\">de Andr\u00e9 Novais de Paula,\u00a0Andr\u00e9 Zeferino,\u00a0Paulo Faustino, Marco Gouveia,\u00a0Virg\u00ednia Coutinho\u00a0e Frederico Carvalho<\/div>\n<div class=\"data\" style=\"color: #262626;\"><span id=\"522694663AGACWAKALOUTFFCUNOCE\" class=\"col-xs-12\"><strong>ISBN:\u00a0<\/strong><span class=\"info\">9789895413942<\/span><\/span><\/div>\n<div class=\"data\" style=\"color: #262626;\"><span class=\"col-xs-12\"><strong>Editor: <\/strong><span class=\"info\">Perfil Criativo &#8211; Edi\u00e7\u00f5es<\/span><\/span><\/div>\n<div class=\"data\" style=\"color: #262626;\"><span id=\"productPageSectionDetails-collapseDetalhes-content-language\" class=\"col-xs-12\"><strong>Idioma:\u00a0<\/strong><span class=\"info\">Portugu\u00eas<\/span><\/span><\/div>\n<div class=\"data\" style=\"color: #262626;\"><span id=\"productPageSectionDetails-collapseDetalhes-content-dimensions\" class=\"col-xs-12\"><strong>Dimens\u00f5es: <\/strong><span class=\"info\">149 x 229 x 22 mm<\/span><\/span><\/div>\n<div class=\"data\" style=\"color: #262626;\"><span id=\"productPageSectionDetails-collapseDetalhes-content-bookbinding\" class=\"col-xs-12\"><strong>Encaderna\u00e7\u00e3o: <\/strong><span class=\"info\">Capa mole<\/span><\/span><\/div>\n<div class=\"data\" style=\"color: #262626;\"><span id=\"productPageSectionDetails-collapseDetalhes-content-nrPages\" class=\"col-xs-12\"><strong>P\u00e1ginas: <\/strong><span class=\"info\">402<\/span><\/span><\/div>\n<div class=\"data\" style=\"color: #262626;\"><span id=\"productPageSectionDetails-collapseDetalhes-content-type\" class=\"col-xs-12\"><strong>Tipo de Produto: <\/strong><span class=\"info\">Livro<\/span><\/span><\/div>\n<div class=\"data\" style=\"color: #262626;\"><span id=\"productPageSectionDetails-collapseDetalhes-content-themes\" class=\"col-xs-12\"><strong>Classifica\u00e7\u00e3o Tem\u00e1tica: <\/strong><span class=\"info\">Marketing<\/span><\/span><\/div>\n<\/section>\n<script type=\"text\/javascript\"> toolTips('.classtoolTips7','\u00c9 o processo de optimiza\u00e7\u00e3o de um Site com vista a um melhor <span class='tooltipsall tooltipsincontent classtoolTips96'>posicionamento<\/span> nos resultados org\u00e2nicos dos motores de pesquisa.<br\/>'); <\/script><script type=\"text\/javascript\"> toolTips('.classtoolTips73','N\u00e3o existe, mas normalmente \u00e9 refere-se a pr\u00e1ticas de Marketing em ambiente Digital.<br\/>'); <\/script><script type=\"text\/javascript\"> toolTips('.classtoolTips92','\u00c9 a ac\u00e7\u00e3o de enviar uma mensagem comercial para uma Base de Dados usando email.<br\/>'); <\/script><script type=\"text\/javascript\"> toolTips('.classtoolTips102','Site de p\u00e1gina \u00fanica criada para servir um prop\u00f3sito de <span class='tooltipsall tooltipsincontent classtoolTips127'>convers\u00e3o<\/span> numa campanha de Marketing.<br\/>'); <\/script><script type=\"text\/javascript\"> toolTips('.classtoolTips136','\u00c9 a manifesta\u00e7\u00e3o de uma empresa num mercado.<br\/>'); <\/script>","protected":false},"excerpt":{"rendered":"<h2 id=\"productPageRightSectionTop-subtitle-h2\">Guia pr\u00e1tico para aumento das vendas na Internet (2\u00aa Edi\u00e7\u00e3o)<\/h2>\n<h3>de <strong>Andr\u00e9 Novais de Paula<\/strong>, <strong>Andr\u00e9 Zeferino<\/strong>,\u00a0<strong>Frederico Carvalho, Marco Gouveia, Paulo Faustino e Virg\u00ednia Coutinho<\/strong><\/h3>\n<p><span class=\"title\">Editor: <\/span><span class=\"text\">Perfil Criativo &#8211; Edi\u00e7\u00f5es\u00a0<\/span>\u00a0\u2027\u00a0\u00a0<span class=\"title\">isbn:<\/span>\u00a0<span class=\"text\">9789895413942<\/span><\/p>\n","protected":false},"featured_media":10246,"comment_status":"open","ping_status":"closed","template":"","meta":{"inline_featured_image":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0},"product_cat":[76],"product_tag":[],"_links":{"self":[{"href":"https:\/\/andrenovaisdepaula.com\/site\/wp-json\/wp\/v2\/product\/10936"}],"collection":[{"href":"https:\/\/andrenovaisdepaula.com\/site\/wp-json\/wp\/v2\/product"}],"about":[{"href":"https:\/\/andrenovaisdepaula.com\/site\/wp-json\/wp\/v2\/types\/product"}],"replies":[{"embeddable":true,"href":"https:\/\/andrenovaisdepaula.com\/site\/wp-json\/wp\/v2\/comments?post=10936"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/andrenovaisdepaula.com\/site\/wp-json\/wp\/v2\/media\/10246"}],"wp:attachment":[{"href":"https:\/\/andrenovaisdepaula.com\/site\/wp-json\/wp\/v2\/media?parent=10936"}],"wp:term":[{"taxonomy":"product_cat","embeddable":true,"href":"https:\/\/andrenovaisdepaula.com\/site\/wp-json\/wp\/v2\/product_cat?post=10936"},{"taxonomy":"product_tag","embeddable":true,"href":"https:\/\/andrenovaisdepaula.com\/site\/wp-json\/wp\/v2\/product_tag?post=10936"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}